In 2022, the Etnia Barcelona brand created the ETNIA EYEWEAR CULTURE group, which incorporates, in addition to Etnia Barcelona, 3 new independent brands to respond to new consumption trends and consolidate within the eyewear sector.
Etnia Barcelona offers exclusive sun and optical designs with colour as the protagonist. The brand, with a clearly transgressive character, is closely linked to art and culture, and all its campaigns revolve around these two concepts.
lool stands out for offering ultralight technical glasses (4g) and a patented hinge system that makes assembly easier. Inspired by architecture and product design, the brand creates creative, functional and lightweight eyewear.
The Readers presents reading and sun glasses with a blue light filter and BIO acetate frames. The brand is aimed at book lovers and its purpose is to bring reading closer to everyone.
ALLPOETS features sun and optical frames in Bio and Recycled (CRT) acetate, as well as metal. The brand's purpose is to help reduce environmental impact as much as possible and to promote sustainability values and respectful production.
